.png)
Back to Case Studies
SLA Management
With over two decades in school food service, SLA has built a reputation for an individualized approach and a deep commitment to the communities it serves.
Each meal program is crafted to meet the unique goals of a school, district, or region, with a team of passionate professionals leading the charge.
As the organization grew, it became clear that its visual and verbal identity needed to match the heart, innovation, and professionalism behind the mission. That is where MOD+Co came in.
Capabilities
Go To Market
Brand Guide
Proposal Redesign
Environmental Branding
Creative
Brand Strategy
Positioning & Messaging
Brand Identity
Content Development
Marketing Collateral
Spatial Design
01
Reinforcing the Brand
MOD+Co began by developing a comprehensive brand guide to unify SLA’s voice and visuals across every touchpoint.
The guide established foundational elements such as tone and messaging, logo usage, and typography.
The goal was a story that could be clearly and consistently told to every audience SLA serves.
02
A Palette Built in Layers
The guide introduced a dynamic new color palette with layered tints and shades, giving SLA range without losing recognition.
Standards for iconography and photography followed, all designed with accessibility top of mind.
03
Bringing the Brand to Life
MOD+Co translated the brand guide into action, redesigning SLA’s proposal materials with consistency and clarity.
Every element, from font choices to layout styles, was intentionally aligned with the new brand identity, helping SLA present its services with confidence and cohesion.
04
Extending the Brand Into the Space
The rebrand extended into physical spaces, with environmental branding elements like wall art and signage that reflect SLA’s warmth and professionalism.
These visual cues reinforce the organization’s values in every cafeteria, office, and shared space.
The Results
SLA now has a brand that represents who they are and empowers them to tell their story with pride and purpose.
Internally, the team has embraced the new materials, finding them easy to use and aligned with the mission.
Externally, the refreshed identity sets SLA apart, visually and strategically, offering a consistent and engaging experience across every interaction.
With a strong foundation in place, SLA is poised to continue leading the way in customized school meal programs, one community at a time.
More Case Studies
Let’s Work Together
For new business inquiries, speaker engagements, or general information, please complete the form below and we’ll be in touch.
"*" indicates required fields