Indeed

Indeed, the world’s leading job search platform, attracts over 100 million unique visitors each month and operates in more than 50 countries and 26 languages.

Engaging global audiences for high-profile events such as the Staffing Executive Summit and the Indeed Explore roadshows called for a partner. Indeed turned to MOD+Co.

The goal was to design microsite portals that would drive attendance and enhance the user experience across diverse regions.

Capabilities

Industry

Job Search and Recruitment Platform

Go To Market

Campaign Development

Creative

Microsite Design & Development

Technology

MarTech Activation

01

Global Brand, Local Market

To align with Indeed’s global brand while catering to local markets, MOD+Co crafted a creative strategy that integrated the brand’s core identity with the unique characteristics of each event city.

The result was a consistent yet locally relevant design for every stop.

02

Built to Register

Each microsite featured a user-centric layout designed to maximize registrations.

Clear, engaging content presentation put the event and the sign-up in front of the visitor first.

03

A System the Web Team Can Run

To streamline event management, MOD+Co developed a robust system allowing Indeed’s web team to easily update event details and maintain microsite functionality.

New cities and dates went live without a rebuild.

04

Registration, Automated

MOD+Co implemented a fully automated process for registration and related communications using Marketo.

Automation optimized user interactions and reduced administrative overhead.

The Results

MOD+Co’s development of Indeed’s event microsites across more than 20 global cities led to significant improvements in user experience and event engagement.

Attendance goals were exceeded, and the brand reached audiences in every host city.